Expanding Your Reach in Target Accounts

March 10, 2017
"Expanding Your Reach in Target Accounts," a presentation by Tonni Bennett, VP of Sales at Terminus, and Stephanie Kelly, Director of Marketing Operations at Terminus, from Revenue Summit 2017 In this presentation, you'll learn why account-based marketing is the best way to reach everyone on the buying committee at your best-fit accounts. It explains how Terminus uses ABM for demand generation, pipeline velocity, and customer marketing campaigns and how you can follow suit with the right tactics and technology.
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Forget the Fluff: A Practical Approach to Measuring Account-Based Marketing (ABM)
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