Closing with Coffee: Energizing and Engaging Target Accounts

March 10, 2017
"Closing with Coffee: Energizing and Engaging Target Accounts" was presented by Nate Hurst, Account-Based Marketing Manager at Domo, at Revenue Summit 2017. In this presentation, Nate explains how his team at Domo used account-based marketing (ABM) tactics such as direct mail and digital advertising to create an engaging marketing campaignthat resulted in a 7x ROI.
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