[Webinar Slides] How to Build an Award-Winning ABM Program

Watch the webinar recording: http://bit.ly/2AdtSVa This webinar features SiriusDecisions ABM Program winner of the year, Malachi Threadgill, as he shares how Masergy successfully transformed their revenue team from lead-based to account-based. Malachi shares how his team: - Created 7X more opportunities. - Increased opportunity MRR by 50%. - Decreased their sales cycle by 10%. You will also learn: - Tips for getting started with your ABM strategy. - How Masergy aligned marketing with sales. - Practical advice for segmenting and prioritizing accounts.
Previous
[Webinar Slides] How to Target the Best Accounts for Your ABM Program
[Webinar Slides] How to Target the Best Accounts for Your ABM Program

This webinar was presented by Krystan Reach, director of partnerships at DiscoverOrg, and Torrey Dye, direc...

Next
How to Deliver Account-Based Insights: ABM Summer Camp Webinar Slides
How to Deliver Account-Based Insights: ABM Summer Camp Webinar Slides

Learn how to build complete account and contact profiles, then use this data to empower your marketing and ...