How Terminus & Bombora Work Together for ABM
The combined power of Terminus and Bombora helps B2B teams develop dynamic, data-driven account-based marketing programs. Check out these resources to learn how Terminus and Bombora work together to identify and engage the right people at the right companies at the right time.
Terminus Product Update: Partnership with Bombora Operationalizes Data-Driven ABM
B2B marketers can use buying intent and website engagement data to target accounts with Terminus account-based advertising. Today, I’m excited to announce Terminus’ new partnership with Bombora,...
The Formula for Account-Based Marketing Success
To succeed with ABM, get data-driven with Fit + Intent + Engagement to select accounts, prioritize what needs to be worked now, and promote effectively and intelligently. Executing account-based...
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Operationalize Account-Based Marketing with Fit, Intent, & Engagement Data
Fit, intent, and engagement provide the core data you need to be successful with your account-based marketing program. In my previous blog on “The Formula for Account-Based Marketing Success,” I...
[Webinar] The Secret Formula for Account-Based Marketing = Fit + Intent + Engagement