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Hear from the finance department why they believe account-based marketing is the most efficient way to drive demand and retain customers. Our Chief Finance Officer and VP of Finance discuss why ABM drives predictability and solves the "spray and pay" marketing problem.

How to Terminus - Embedded Intent Powered By Bombora

Certain Terminus Hub plans now include access to embedded intent data through Bombora, allowing customers t...

[ABM Perspectives] How ABM drives sales and marketing alignment | Finance

Our CFO and VP Finance explain how account-based marketing drives down the cost of acquisition for new cust...

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[Webinar] Intent and Account-Based Marketing with Bombora and Terminus

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The Terminus Fall Release is making account-based marketing easier, smarter, and more automated. This webinar highlights all of the ROI-driven features and enhancements that are available now or relea

Why partner with Terminus for your account-based marketing initiatives? Hear it from our customers themselves. Our account-based marketing experts do everything in their power to ensure that our custo

Terminus customers with access to our full platform can now automatically segment accounts in ad tactics based on cross object fields and Global Filters data for things like opportunity stage, Bombora

Do you want to understand how Terminus can help you target best-fit accounts with first- and third-party data, engage decision-makers at those accounts through multiple channels, partner better with s

Just as Fantasy Football is one of the most important marketing tools for the NFL, ABM is one of the most important marketing tools for your company. Do you want to know how to win big? To celebra

Certain Terminus Hub plans now include access to embedded intent data through Bombora, allowing customers to create ad programs and segment account lists based on this actionable behavioral data.

Our CFO and VP Finance explain how account-based marketing drives down the cost of acquisition for new customers and creates more predictable results for marketing activities. By aligning sales an

Our Chief Revenue Officer explains how account-based marketing aligns perfectly within a Rev Ops framework. By embracing end-to-end data flow from each group, both Rev Ops and ABM ensure success acros

Our Director of Revenue Operations describes how the Terminus account-based marketing platform with deep integrations can drive more efficiency from a finance perspective.

The primary function of the ad ops team is to drive optimal engagement by managing impressions, clicks, and viewability metrics. From launching campaigns and ensuring data hygiene within your CRM,

From modern fraud protection technology to ad optimization techniques, our ABM consultants and account-based advertising specialists can help you drive real results from real companies. Our Director o

Our Director of Digital Strategy describes how our Ad Operations team can optimize campaigns, generate benchmarks, and provide expert guidance so that our customers always see the best ad results poss

Two of our ABM consultants detail how our hands-on Customer Success and Professional Services programs can help your business achieve specific account-based marketing goals, from initial execution to

When you sign up with Terminus, we make sure you hit the ground running with a best-in-class customer success team. The first step is connecting with your onboarding specialist who helps you achie

Our Director of Customer Success shares one of her favorite customer stories about how Snowflake successfully scaled their ABM programs with CSM support.

With Terminus, TTEC was able to drive 700% more engagement with their target accounts using the proactive ("pretargeting") advertising approach. By isolating their ad spend to only high-fit accounts,